Arnev Goel
National Head - Channel Enablement & Expansion Fenesta Building Systems (Dcm Shriram Ltd) @Dcm Shriram Ltd
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WORK HISTORY
National Head - Channel Enablement & Expansion Fenesta Building Systems (Dcm Shriram Ltd) @Dcm Shriram Ltd
Gurugram, IN
o Geographical & Channel Expansion in National & International Markets – Through different data source & market potential & competitor mappingo Showroom location identification, layouting, designing, VM, fitment, pre & post launch marketing activitieso Develops new and revised policies, procedures, process maps for driving agenda & better controlso Channel partner manpower recruitment, training & retentiono Assisting sales teams on different aspects, operationally & to drive profitability for Channelo Competition mapping for showrooms, ways of working, manpower, reviews with partners & sales/service teamo Showroom audits through internal & external teamso Coordinating with marketing, technical dept & category for product launchesFenesta Building Systems as Zonal Head Sales & Services - Northo Achieving targets as defined Annual Business Plano Preparing plans to capture market share, BTL & competition analysiso Strategizing expansion plan, leading Sales & Service Teamso Team Management, training, recruitment, motivate & retention of teamo Influencer managemento Handles Customer complaintsHariyali Kisaan Bazaar (DCM Shriram Ltd’s Rural Retail business initiative) as National Manager-Retail Operationso Store operationo Identifying new store locations, renovationo Team management, Recruited, coached, trained and managed a team of around 1600 peopleo Drove the profitability, margins, Costs/Operational expenses to bring EBITA positiveo Ensured processes compliance as per SOPso Organized & coordinated different events to highlight various categories to increase walkin’so Coordinating with category for ensuring adequate stock across the stores as per trend/marketo Planning & maintaining efficient warehouse operationsGrowth Path:Oct’16-Present as Head -Channel Enablement team – National RoleJun’14-Oct’16 as Zonal Head – Sales & Service – NorthJul’13-Jun’14 as National Manager-Retail OperationsAug’09-Jul’13 as Regional Manager-Operations, Punjab
EDUCATION
Management Studies Promotion Institute
P.G. Diploma, in Sales Management
Indira Gandhi National Open University
Master of Business Administration - MBA, Marketing
Mahatama Jyotiba Phule Rohilkhand University, Bareilly
Master's degree, Business/Commerce
Ch. Charan Singh University, Meerut
Bachelor's degree, Business/Commerce, General
ABOUT ARNEV GOEL
Greetings! I am an IIM Bangalore–certified leader with 25+ years in Retail, FMCG…
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