Arlind Shehu
Marketing & E-Commerce Specialist
- Role
- Marketing & E-commerce Specialist at Vibram Group
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Arlind Shehu
I’ve never been interested in marketing that just looks good. The magic is in the…
Experience
Marketing & E-commerce Specialist
Jun 2024 — Present · Boston, MA, US
Managed the US website and catalog, including stock and pricing, on Salesforce Commerce Cloud, •Administered promotions, campaigns, coupons, and gift cards, ensuring alignment with market needs and global guidelines.•Developed and executed strategic marketing communication plans for key sales periods, including Black Friday, contributing to 25% of total promotional period revenue, an increase of 5% from prior to my arrival•Audited and revamped PDPs for all products, improving user experience, accessibility compliance, and conversion rates by 15%
Education
Everett High School
High School Diploma, General Education
2013 — 2017
Bentley University
Bachelor's degree, Major: Professional Sales Minor: Finance & Psychology
2017 — 2021
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