Arlene Garcia
- Role
- Senior Manager, Strategic Communications and Analytics at Herbalife
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Arlene Garcia
Dynamic and results-driven marketing executive with a proven track record in managing and…
Experience
Senior Manager, Strategic Communications and Analytics
Nov 2021 — Present
Work with senior management to develop specific and cohesive strategic plans, identify and recommend appropriate platforms for a broader digital presence, and support the day-to-day implementation of integrated communications strategies. Develop new channel and engagement strategies that effectively promote the company and brands across all global digital properties, as well as help drive implementation of the strategy across internal business units and regional teams. Responsible for generating new ideas and offering strategic counsel to corporate teams, other business units and regional teams based on insights and industry best practices to be applied in content planning, development, as well as overall corporate communication channel strategies for key projects and to drive audience growth.
Skills
- Interactive Marketing
- Management
- Digital Strategy
- Digital Media
- Strategic Planning
- Entertainment
- Online Advertising
- Social Media Optimization (Smo)
- Brand Development
- Content Strategy
- Social Media Advertising
- New Media
- Strategy
- Public Relations
- Marketing
- Strategic Content Development
- E-Commerce
- Social Media
- Email Marketing
- Online Marketing
- Social Networking
- Influencer Marketing
- Digital Marketing
- Social Media Marketing
- Music
- Integrated Marketing
- Social Media Measurement
- Strategic Partnerships
- Marketing Strategy
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