Arleen Hernandez
Puts out fires | Herds cats | Contingency planner extraordinaire | Thrives on competition | 2018 Boston Marathon Finisher
- Role
- Lead Marketing Communications Manager, Sponsorships & Experiential Marketing at AT&T
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
Advertising & MarketingView LinkedIn profile
Experience
Lead Marketing Communications Manager, Sponsorships & Experiential Marketing
Apr 2016 — Present · Dallas, TX, US
Education
University of Florida
Master of Exercise and Sport Sciences, Bachelor of Science, Exercise and Sport Sciences
1995 — 2000
Lakeland Senior High School
High School diploma
1992 — 1995
SMU Cox School of Business
Corporate Executive Development Program
Skills
- Brand Management
- Marketing Strategy
- Social Media
- Sports Marketing
- Entertainment
- Sports Management
- Online Marketing
- Program Management
- Hospitality
- Strategic Partnerships
- Sponsorship
- Sponsorship Sales
- Team-Oriented
- Portfolio Management
- Client Services
- Brand Development
- Sponsorship Negotiations
- Budgets
- Account Management
- Interactive Marketing
- Email Marketing
- Manage Client Relationships
- Strategic Planning
- Mobile Marketing
- Budgeting
- Leadership
- Partnership Marketing
- Marketing Communications
- Integrated Marketing
- Direct Marketing
- Management
- Self-Starter
- Sponsorship Activation
- Superior Client Service
- Event Management
- Product Marketing
- Brand Awareness
- Social Media Marketing
- Digital Media
- Promotions
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