Arka P.

Story-Driven Marketer • Innovation Architect • Brand Strategist

Role
Marketing Director at Agencywaale
Location
Delhi, DL, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Arka P.

I started out crafting brand stories through design and marketing. From advertising to…

Experience

  1. Marketing Director

    Agencywaale

    Mar 2020 — Present · Mumbai, IN

    The company scaled from inception to ₹1.2 Cr in Year 2 and ₹1.8 Cr in Year 3, expanding operations to Kolkata and Hyderabad. The focus has been on scaling brands, driving digital transformation, and executing high-impact marketing strategies. The major vision is build a Post-advertising organisation. Consulting support has been provided to an AI-driven SaaS company, crafting a 5-year business roadmap, securing funding, and optimizing product-market fit for profitability. Additionally, extensive collaboration with entrepreneurs and startups has helped refine business models, optimize growth strategies, and accelerate product launches through go-to-market planning and digital marketing expertise.Strategic partnerships with Shopify, Meta, influencers, and Zomato have enhanced e-commerce performance, brand advocacy, and F&B visibility. These collaborations enabled fashion, skincare, and food brands to scale, driving 6X revenue growth through optimized storefronts, targeted ads, and influencer-driven credibility.A key success includes leading the marketing and execution of the Bryan Adams India Tour, leveraging digital campaigns, influencer collaborations, PR, and brand partnerships to maximize audience engagement and ticket sales, making the tour a major success.Passionate about scaling brands, building strong communities, and leveraging digital innovation to drive business growth. Always open to meaningful collaborations and impactful projects.

Education

  • Pearls Of God (Hindmotor)

    ICSC and ISC

    1998 — 2008

  • Apeejay Institute of Advertising and Marketing

    Master’s Degree

    2013 — 2014

  • NSHM School of Mass Communication

    Honors

    2010 — 2013

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Arka P. — Marketing Director at Agencywaale in Delhi, DL, IN | Unifers