Arjun Gupta
Senior Lead Analyst at American Express
- Role
- Senior Lead Analyst at American Express
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Arjun Gupta
Experienced professional working as a Data Analyst/Data Engineer with over 5 years of…
Experience
Senior Lead Analyst
Dec 2024 — Present · Gurugram, IN
Built predictive models using Logistic Regression and Random Forest to proactively identify high-risk members with a higher likelihood of churn. Leveraged model outputs for targeted retention campaigns, successfully achieving a 2% reduction in churn rate.• Drove platinum card penetration for the Argentina market by introducing new performance metrics in the scorecards used by the Sales and Account Development teams. This helped align frontline execution with strategic goals and improve decision-making effectiveness.• Developed a Dashboard Usage Tracker at the RIO level to monitor dashboard engagement across the broader team. This initiative enabled us to decommission underutilized assets, freeing bandwidth and resources for new, high-impact projects.• Built and maintained performance benchmarking dashboards in Tableau, providing granular visibility into Sales and AD team performance. The insights derived from these dashboards directly contributed to a 20% uplift in platinum corporate card sales.• Automated daily reporting and recurring manual tasks through Python scripting, including structured and unstructured data extraction from GCP and on-premise servers. These automations streamlined the data pipeline, ensuring clean, timely, and actionable insights for cross-functional teams.
Education
Delhi University
Bachelor of Commerce - BCom
2017 — 2020
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