Arjun Achuthan
- Role
- Senior Analyst, Market Research and Analytics at Mercury Analytics
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
Experience
Senior Analyst, Market Research and Analytics
Oct 2021 — Present · Washington, DC, US
Managed and delivered end-to-end market research projects, providing valuable insights to consumer brands and political research firms. • Utilized statistical software such as IBM SPSS, R, Tableau, and Mercury’s in-house analytics tool “Workbench” to analyze complex research data, perform A/B testing, and conduct quick turnaround crisis research, political message, and ad testing. • Designed questionnaires, analyzed marketing metrics, demographics, and distribution channels to collect survey data, implemented data pipelines to ensure data quality. • Maintained and oversaw all functionalities related to the survey programming platform IBM SPSS Dimensions and demonstrated expertise in Mercury\'s proprietary analytical tools through training and demonstrations to partners.
Education
Oklahoma State University
Master's degree, Management Information Systems, Data Analytics focus, 3.7
2017 — 2019
Kendriya Vidyalaya
High School Diploma
1998 — 2010
Udacity
Nanodegree Graduate, Data Science/ Marketing Analytics
2022 — 2022
Anna University
Bachelor of Engineering (BE), Electrical and Electronics Engineering
2010 — 2014
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