Arindam Mazumder

About Arindam Mazumder

Team-oriented individual with more than 14 years of experience, willing to work as a Marketing Campaign manager with business/SMEs/Technical stakeholders and managing marketing project requests across digital campaigns, content creation, asset updates, creative development, web enhancements

Experience

1. Marketing Campaign Manager

   Capgemini

   Jan 2021 — Present · Bengaluru, IN

   Having overall 14+ years’ experience in business service industries. Plan and design integrated end-to-end campaigns inclusive of events and the full breadth of digital marketing tactics for Capgemini Technology Services India Limited. As the primary liaison between functional teams and key stakeholders, ensuring project clarity, adherence to processes, and alignment with strategic marketing objectives. Mentoring the team members to ensure project is completed on time and reviewing work done by the team. Effective stakeholder management, particularly with Business Marketing Leads based onshore & Offshore. Work closely with marketing team members & agencies involved in marketing and business plan development, content creation, events, and digital marketing to ensure optimal mix of tactics across the buyer’s journey 6. Prepared monthly score card report on team’s performance report. Analyse operations metrics and drive SLA improvement 8. Handle process escalations and provide action plans by building RCAs in reporting and analytical domain. Provide process improvement ideas on the reporting process & automation and work with technical team on implementation of the same.

Education

• West Bengal University of Technology, Kolkata

  BHM

  2003 — 2006

• EXCELR

  Certified Data Analyst

• Institute of Management, (IMB) Bhubaneswar

  Master of Business Administration - MBA, Marketing

  2007 — 2009