Arika Goodman Fraccaro

A true team player helping to bring the client, consumer, and employee voice to the forefront to drive actions and decisions.

Role
Research Lead at Human8
Location
Oak Park, MI, US
LinkedIn followers
500 followers
Research & DevelopmentView LinkedIn profile

About Arika Goodman Fraccaro

I am passionate about research and learning and have 15+ years of research experience between academia and market research and 10+ years of professional training and development experience in the market research field. My natural curiosity and restless desire for growth lend itself well to both fields, and has been evidenced through my commitments to mentoring, onboarding, people management, and training plan organization and facilitation.

Experience

  1. Research Lead

    Human8

    Mar 2023 — Present · Royal Oak, MI, US

Education

  • Wayne State University

    Master's Degree, Industrial and Organizational Psychology

    2013 — 2016

  • Wayne State University

    Bachelor's Degree, Co-Major in Honors and Psychology with Departmental Honors

    2007 — 2011

Skills

  • Qualitative Research
  • Survey Research
  • Consumer Behaviour
  • Online Research
  • Research
  • Statistics
  • Focus Groups
  • Quantitative Research
  • Marketing Research
  • Questionnaire Design
  • Customer Insight
  • Data Analysis
  • Data Collection
  • Segmentation
  • Spss
  • Survey Design
  • Primary Research

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Arika Goodman Fraccaro — Research Lead at Human8 in Oak Park, MI, US | Unifers