Arijita Biswas
Retail Marketing | MarCom | Channel Marketing | Event Marketing | Digital Marketing Specialist
- Role
- Brand Executive at Lenovo India
- Location
- Bengaluru, IN
- LinkedIn followers
- 500 followers
About Arijita Biswas
With 11+ years of marketing experience across brands and agencies, I specialize in creating compelling retail marketing strategies, brand communication plans, and customer-centric campaigns that drive business growth. I am passionate about blending various marketing methods to create engaging brand experiences that build loyalty and boost conversion. In my journey, I have developed 360-degree retail marketing programs, managed high-impact product launches, led multi-store activations, and crafted partner marketing strategies that deepen customer relationships. Key Focus Areas- Retail Marketing & In-store Promotions - Brand Communication Strategy - Event Planning & Activation - Digital Marketing and Lead Generation - Channel and Partner Marketing Initiatives - Customer Engagement & Loyalty Programs I believe that marketing today is all about delivering memorable experiences — and I thrive on creating them. Let’s connect if you\'re looking to elevate your brand\'s retail footprint and customer engagement!
Experience
Brand Executive
Aug 2021 — Present · Bengaluru, IN
Education
EIILM
Post Graduate Program in Management
2011 — 2013
Calcutta University, Kolkata
BA - Bachelor of Arts
2008 — 2011
Skills
- Marketing Communications
- Management
- Team Management
- Business Strategy
- B2b
- Customer Relationship Management (Crm)
- Public Speaking
- Marketing
- Advertising
- Event Planning
- Crm
- Manage Client Relationships
- New Business Development
- Key Account Management
- Customer Service
- Sales Operations
- Copywriting
- Brand Design
- Customer Satisfaction
- Account Management
- Teamwork
- Brand Awareness
- Business Development
- Brand Development
- Operations Management
- Sales Management
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