Arijit Rakshit

About Arijit Rakshit

With over 16 years of experience in the communications domain across IT, Retail, and Consultancy, I specialize in building and elevating brand reputation for both start-ups and multinational corporations in the competitive Asia Pacific market. My strategic approach has consistently positioned organizations as people-first entities, fostering cultures that prioritize employee well-being and success.My core competencies include:* Corporate Communication* Internal Communication* Public Relations* Analyst Relations* Crisis Communication* Branding* Editing* Training & DevelopmentBeyond the professional sphere, I draw inspiration from travel, photography, and culinary exploration—passions that enrich my creative thinking and storytelling. I also enjoy sharing personal reflections and memorable moments through my blog: https://duniya-darshan.blogspot.com/.Additionally, I have a fun-filled YouTube channel where I share some of my favorite moments spent with my kid I believe that my diverse experiences and interests make me a valuable asset to any organization looking for a passionate, skilled, and well-rounded communication professional.

Experience

1. Senior Manager - Talent Marketing & Employee Experience - Employee Communications

   Wipro

   Apr 2023 — Present · Bengaluru, IN

   Internal Communications Lead for Wipro\'s Asia Pacific, Middle East & Africa (APMEA) strategic market unit

Education

• INDUS BUSINESS ACADEMY - IBA, BANGALORE

  PGPM, Marketing & H.R

  2007 — 2009

• University of Calcutta

  Bachelor of Arts (B.A.), English (Hons.)

  2001 — 2004

• Jawaharlal Nehru University

  M.A., in Politics with specialization in (International Relations)

  2004 — 2006

Skills

• Marketing
• Analyst Relations
• Brand Management
• Team Management
• Article Writing
• Reputation Management
• Social Media
• Public Relations
• Internal Communications
• Media Relations
• Management
• Strategy
• Social Media Marketing
• Strategic Communications
• Crm
• Content Marketing
• Digital Marketing
• Message Development
• Marketing Research
• Press Releases
• Leadership
• Corporate Social Responsibility
• Small Business Marketing
• Crisis Management
• Integrated Marketing
• Journalism
• Communications Planning
• Search Engine Optimization (SEO)
• Crisis Communications
• Thought Leadership
• Newsletters
• Market Research
• Editing
• Marketing Communications
• Corporate Communications
• Blogging
• Lead Generation
• Research