Unifers.ai

Arijeet Alric Toppo

Building community and category over a cup of coffee

Role
Senior Marketing Manager at Third Wave Coffee
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Arijeet Alric Toppo

11 years of experience in marketing.In Cafe, QSR, Fashion,Retail, FMCG, BFSI & IT space.Growth Strategist,GTM,Digital Marketing,NPD,Category,BTL & ATL.

Experience

  1. Senior Marketing Manager

    Third Wave Coffee

    Jun 2023 — Present · Bengaluru, IN

    Driving category growth and digital marketing Led Marketing from April - Dec 2022 & Jan 2024 -Dec 2024.Led growth for the brand from 35 to 200 cafes -Brand Marketing - TVC on Star Plus DHT worth 60 Lacs on FOC via Hotstar-Plan and execute GTM & LSM strategy with 8x roas on pinelabs campaign and RWA outreach program targeting 15k homes -Drive NCA & Retention channels-Curate engaging events to build a \"Community of Wavers\" with plus events -New Cafe Launches - journey from 35 cafes to 200 plus cafes across India-Alliances and partnerships

Education

  • Symbiosis Institute of International Business

    Master of Business Administration (M.B.A.), International Business -Marketing

    2012 — 2014

  • Shri Ram College of Commerce (SRCC)

    B.com (H), Finance & Marketing

    2007 — 2010

  • Army School Ranchi

    Commerce

  • St. Xavier's School, Doranda, Ranchi

    High School/Secondary Certificate Programs

Skills

  • Business Development
  • Digital Marketing
  • Marketing Management
  • Microsoft Office
  • Sales
  • Financial Analysis
  • Market Research
  • Marketing
  • Market Planning
  • Powerpoint
  • Microsoft Excel
  • Business Analysis
  • Account Management
  • International Business
  • Teamwork
  • Team Management
  • Crm
  • Brand Management
  • Marketing Strategy
  • Competitive Analysis
  • Analysis
  • B2b Marketing
  • Internal Audit
  • Business Strategy
  • Data Analysis
  • Management
  • Leadership
  • Key Account Management
  • Sales Management
  • Strategy

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Start for freeSee how it works

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Arijeet Alric Toppo — Senior Marketing Manager at Third Wave Coffee in Bengaluru, KA, IN | Unifers