Ariel S.

About Ariel S.

I’m a service-oriented communications leader who puts strategic storytelling to work for health care organizations worldwide. With a background in journalism and over 15 years of public relations and communications experience, I’ve built audience engagement across a growing mix of owned, earned, and paid media channels; produced award-winning videos and reports; and led content marketing campaigns to launch new business lines, expand brand recognition, and deepen reputational trust. I currently oversee an integrated workforce, customer, and public communications team, providing content strategy and editorial direction to engage over 1,200 employees, 300 member organizations, and numerous external partners in our mission to advance community health and well-being.

Experience

1. Director of Content & Strategic Communications

   OCHIN, Inc.

   Feb 2020 — Present · Portland, OR, US

   Leads organizational narrative, editorial planning, content production and review, media relations, and executive speech writing to drive national health equity through the public dissemination of news, insights, stories, research, and thought leadership.

Education

• American University

  Master of Arts (M.A.), Journalism & Public Affairs

  2007 — 2008

• University of Oregon

  Bachelor of Arts (B.A.), Political Science

  2001 — 2005

Skills

• Newsletters
• Public Relations
• Media Relations
• Marketing Communications
• Journalism
• Nonprofits
• Press Releases
• Copy Editing
• Message Development
• Social Media
• Content Development
• Strategic Communications
• Writing
• Content Management
• Web Content
• Non-Profits
• Blogging
• Research
• Web Content Management
• Editing