Arielle Francois

WORK HISTORY

EDUCATION

ABOUT ARIELLE FRANCOIS

Hi! My name is Arielle and I am a digital marketer with expertise in influencer marketing and paid search, having worked across retail, QSR, tech, and electricity providers. My experience spans both performance-driven marketing and upper-funnel brand storytelling, allowing me to bridge the gap between data, creativity, and cultural impact.In paid search, I’ve managed multi-million-dollar budgets, leveraging budget forecasting, analytics, and keyword strategy to drive measurable business growth. Through performance marketing, I developed a deep understanding of consumer behavior, conversion strategy, and data-driven decision-making.Transitioning to influencer marketing, I now focus on strategic partnerships and brand storytelling. For me, influencer marketing isn’t just about launching campaigns—it’s about creating narratives that shape culture, spark engagement, and build meaningful connections between brands and their audiences. I thrive on crafting authentic collaborations that go beyond short-term promotions and leave a lasting impact.With experience across diverse industries and verticals, I bring a well-rounded approach to marketing—blending performance insights with creative execution to develop strategies that drive awareness, engagement, and brand affinity.Excited to connect with brands, creators, and marketers who are pushing the boundaries of digital storytelling!