Ariel Fredrickson Gara

About Ariel Fredrickson Gara

My unique mix of experience brings a deep empathy for customers, ecommerce breadth and depth, a business mindset, and an entrepreneurial spark. I build relationships quickly and authentically and I thrive in ambiguity and change. As a seasoned product leader, I\'m often described as \"unflappable.\" You can find me- Building rich relationships with customers to drive loyalty and brand love - Empowering and delighting customers through simple differentiated experiences and underlying capabilities- Bringing new business concepts from discovery through testing to go-to-market- Threading the needle from vision to strategy to outcomes and solutions- Partnering with tech and UX leads to think differently, test and learn, and innovate- Bridging customer, business, and technology - Coaching and developing Specialties: product strategy, product management, program management, building relationships, communication, writing, voice of the customer (VOC), mobile, ecommerce, strategic thinking, creativity, problem solving, team leadership, training, mobile wallet, checkout and emerging payment strategy\'

Experience

1. Senior Digital Product Manager

   Brooks Running

   Feb 2024 — Present · Seattle, WA, US

Education

• Cascadia Community College

  A.I.S., Integrated studies/ transfer degree

  2001 — 2005

• Washington State University

  B.A., Communications (Public Relations), Fine Arts minor

  2004 — 2006

Skills

• Recruiting
• Marketing
• Leadership
• Advertising
• Building Relationships
• Business Development
• Training
• Management
• Sales
• Sales Operations
• Public Relations
• Press Releases
• Sales Management
• Interviews
• Team Leadership
• Talent Acquisition
• Salesforce.com
• Account Management
• Strategic Thinking
• Fashion
• Mobile Technology
• Fashion Industry
• Ecommerce
• E-Commerce
• Strategy