Ariel Benibgui

WORK HISTORY

EDUCATION

ABOUT ARIEL BENIBGUI

Strategic, creative, self-motivated, and efficient, I leverage my strong marketing acumen, continuous-learning mindset, and extensive experience to build new brands and revitalize mature ones, drive growth, and achieve goals through proven and emerging tactics using evidence-based marketing principles, optimizing investment according to market conditions, and developing multi-year innovation pipelines according to consumer trends and unmet needs. I’m known for my strong consumer instincts, intellectual horsepower, willingness to take risks on new approaches, collaborative approach, and managerial courage to assert and defend my opinions with rationale while actively listening and maintaining a flexible perspective. As a people manager, I trust my team with high levels of autonomy while employing resonant and situational leadership to support them with guidance and clear direction as needed. Seeing my team grow and thrive is one of the most rewarding parts of my job. Fostering strong relationships within and outside an organization energizes me, promoting a positive work and company culture, as well as championing diversity and inclusion across all touchpoints. As such, feel free to reach out to me directly at a••••••••@gmail.com.Growth | Leadership | Strategy | Digital/Social Media Marketing | E-Commerce | Positioning | Innovation | Product Marketing | Integrated Communications | Brand Planning | Brand Reinvention | Consumer Insights | Agency Management | Partnerships | P&L | Margin Management | Media | Advertising | Content | Branding | General Management | Project Management | Coach | Mentor | Relationships | Efficiency