Arianne Kim

💡 Account Strategist | eCommerce & Digital Ads Specialist | 2+ Years Driving Growth via Performance Marketing across Top Retailers (Amazon, Walmart, Criteo & More)

Role
Senior Media Specialist at Flywheel
Location
Seattle, WA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Arianne Kim

Strategic marketing professional with 2+ years of experience driving growth for top eCommerce brands across platforms like Amazon, Walmart, and Criteo. I specialize in performance marketing, client partnerships, and data-informed strategies that deliver measurable business outcomes.Known for translating complex insights into clear recommendations, I thrive in cross-functional environments where I can connect media strategy to real impact. Passionate about digital innovation, client success, and helping brands scale in today’s evolving retail landscape.

Experience

  1. Senior Media Specialist

    Flywheel

    Sep 2023 — Present · Seattle, WA, US

    Own strategic growth planning for enterprise clients across Amazon, Walmart, and Criteo—managing $1M+ budgets across US & CA markets. Partner directly with brand teams to align digital media with business goals.Developed consultative strategies that drove $3M+ in sales for Amazon Canada by forecasting product demand, optimizing seasonal spend, and identifying high-opportunity segments.Led full-funnel Prime Day planning, surpassing sales targets by 33%. Delivered performance by pairing granular audience insights with campaign pacing and messaging refinements.Spearheaded new brand launches across North America, delivering 45% QoQ growth and 20% lift in NTB sales by translating AMC audience insights into actionable targeting and creative plans.Unlocked 30% improvement in conversion rates by rethinking customer segmentation through social trend analysis, driving new acquisition and stronger digital shelf positioning.

Education

  • University of Washington - Michael G. Foster School of Business

    Bachelor of Business Administration - BBA

    2019 — 2022

  • Seattle Central College

    Associate of Arts - AA

    2016 — 2018

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Arianne Kim — Senior Media Specialist at Flywheel in Seattle, WA, US | Unifers