Arianna Schatzki-McClain
Head of Product Marketing | Digital Health | Sharebird PMM Mentor
- Role
- Director of Product Marketing at Virta Health
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Arianna Schatzki-McClain
I’m a product marketing leader with 10 years of experience building Product Marketing and go-to-market motions at B2B and B2B2C high-growth companies in digital health and higher-ed. At Virta, my team leads market strategy and expansion while establishing Virta as the leader in the metabolic disease reversal space. I\'m all about focus, impact, and mission. As a leader who started in UX research and design, everything I do is backed by data and insights from launching product categories to crafting narratives and entering new markets. When it comes to managing teams, i\'m passionate about people, building sustainable high-performance teams, and crafting a culture around workforce wellbeing. Superpowers include: Building things 0-1, Product Marketing, Go-to-market, Positioning & Messaging, Pricing & Packaging, Competitive Differentiation, Voice of the Customer, Competitive Analyses, Team Building, Enablement, Customer Marketing, Strategy, Brand Design.
Experience
Director of Product Marketing
Feb 2024 — Present · San Francisco, CA, US
Education
The George Washington University
Psychology
Skills
- Indesign
- Social Media
- Photoshop
- Marketing Strategy
- Web Development
- Event Planning
- Brand Development
- Marketing
- Graphic Design
- User Experience Design
- Wordpress
- Marketing Communications
- Illustrator
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