Ariana Stroman Schofield

HCP Marketing Lead | Customer Engagement & Omnichannel Strategy Leader | Digital Transformation in Life Sciences

Role
Senior Product Manager, Hcp Lead Us Hemophilia B Gene Therapy Marketing at CSL
Location
Philadelphia, PA, US
LinkedIn followers
500 followers

About Ariana Stroman Schofield

I help life sciences organizations transform customer engagement through data-driven omnichannel strategies and launch excellence. With 9+ years of experience across pharma and healthcare, I\'ve delivered measurable impact by:>Designing customer-first engagement frameworks that accelerate brand growth>Driving ROI on non-personal digital campaigns through analytics-driven planning>Leading launch readiness for oncology and specialty brands>Upskilling stakeholders on omnichannel best practicesPassionate about improving customer experiences through innovative, compliant, and scalable solutions.Core Competencies:Omnichannel Strategy & Execution, HCP Engagement & Digital Marketing, Launch Planning & Brand Strategy, Data Analytics & Performance Optimization, Customer Journey Mapping, Governance & Process Optimization, Cross-Functional Collaboration, Vendor & Agency Management

Experience

  1. Senior Product Manager, Hcp Lead Us Hemophilia B Gene Therapy Marketing

    CSL

    Jan 2026 — Present · Philadelphia, PA, US

Education

  • Drexel University

    Bachelor of Business Administration (BBA), Marketing, Entrepreneurship, Brand Reputation Management

    2012 — 2016

Skills

  • Mediaocean
  • Digital Media Planning
  • Public Speaking
  • Research
  • Hootsuite
  • Media Planning
  • Powerpoint
  • Microsoft Excel
  • Teamwork
  • Fashion Styling
  • Wordpress
  • Pinterest
  • Digital Media Buying
  • Budgeting
  • Microsoft Office
  • Microsoft Outlook
  • Leadership
  • Event Planning
  • Email Marketing Software
  • Marketing
  • Public Relations
  • Organization
  • Press Releases
  • Social Networking
  • Social Media Marketing
  • Google Docs
  • Time Management
  • Digitial Media
  • Digital Advertising
  • Microsoft Powerpoint
  • Social Media
  • Microsoft Word

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Ariana Stroman Schofield — Senior Product Manager, Hcp Lead Us Hemophilia B Gene Therapy Marketing at CSL in Philadelphia, PA, US | Unifers