Ariana Adams
Senior Social Media Manager, Edelman
- Role
- Senior Community and Social Media Manager at Edelman
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Ariana Adams
Hey there! I\'m your go-to social media maven, and I\'m here to make things happen! I a passionate and results-driven social media expert with a knack for staying ahead of the curve when it comes to cultural conversations and trends on social platforms. With a proven track record in crafting compelling strategies, I\'m ready to tackle new challenges in the world of social media. Let\'s connect!
Experience
Senior Community and Social Media Manager
Oct 2023 — Present · Houston, TX, US
Clients: Marshalls, TJMaxx, HomeGoodsManaged and owned comprehensive social editorial content calendars for both always-on and agile phases of social media content creation for TikTok and Instagram, ensuring strategic alignment and engagement.Provided daily and weekly invaluable guidance on engagement strategies and participation for clients and community managers in the ever-evolving landscape of social media channels. Continuously identified and evaluated new opportunities to align with client objectives.Collaborated seamlessly with account and strategy teams to conceptualize, develop, and execute cutting-edge social media strategies and content across social platforms that aligned with client goals.Lead in staying abreast of platform audience behaviors, interactive trends, and best practices, infusing this knowledge into social communities to enhance brand presence.Created and meticulously documented best practices, social playbooks, and how-tos for social and community management, including workflows, tools, and responsibilities.
Education
Texas State University
Bachelor's degree, Mass Communication/Media Studies
2016 — 2020
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