Archit Dashora

About Archit Dashora

In my current role as a key member of the Sales & Marketing Team, I manage and optimize high-volume email marketing campaigns, ensuring quality, deliverability, and performance. I specialize in deploying emails, conducting testing, and analyzing campaign success to increase engagement and conversions. My expertise includes working on campaigning tools, developing creative content, and maintaining domain health.In my previous role as the Owner of Udhyam Mushroom Farm, I was responsible for the day-to-day operations of the farm. I had a team of 10 employees and was responsible for all aspects of the business, including production, marketing, and sales. I have a strong understanding of mushroom cultivation and have a proven ability to grow and manage a successful business.I am a highly motivated and results-oriented individual with a strong work ethic. I am also a team player and have excellent communication and interpersonal skills. I am confident that I can make a significant contribution to your organization and help you achieve your hiring goals.As a Security Officer, I am indigenously trained and worked with Security and Intelligence Services (INDIA) Ltd. to work professionally in the security industry. Skilled in Analytical Skills, Strategic Security Planning, Deterrence methods, Customer Service, Man-Management, Communication, and Problem Solving.

Experience

1. Executive Associate (Sales & Marketing)

   FBSPL

   Jul 2024 — Present · Udaipur, IN

   As an Executive Associate, I drive the planning, execution, and ongoing improvement of high-volume, results-driven email marketing campaigns across global markets. This strategic role combines analytics, automation, deliverability, and customer insights to boost engagement and lead generation.Key Responsibilities & Achievements:• Campaign Strategy & Deployment: Plan and launch segmented, personalized campaigns across various ESPs. Optimize subject lines, templates, and scheduling to drive engagement and conversions.• Performance Monitoring & Optimization: Track metrics like open rates, CTRs, and bounce rates. Analyze data to refine content, targeting, and delivery strategies.• Quality Assurance & Testing: Conduct inbox rendering and spam tests across clients. Maintain domain health using IP warming and monitoring tools.• Lead Funnel Contribution: Collaborate with sales teams to qualify leads. Segment responses and support follow-ups through lead scoring.• Deliverability Management: Oversee domains and implement SPF, DKIM, and DMARC protocols to ensure high deliverability.• Market Research & Targeting: Conduct research to identify business verticals, industries, and key decision-makers. Use insights to fine-tune targeting and campaign personalization.• Reporting to Senior Management: Compile detailed performance reports and strategic insights for leadership to support high-level decision-making.• Sales & Follow-Up Call Scheduling: Schedule sales and follow-up calls for leads generated, ensuring timely engagement and lead progression.• Process Automation & Tools: Use automation tools for A/B testing, and behavioral targeting. Maintain documentation and best practices for campaign consistency.

Education

• Rajasthan Technical University

  Bachelor of Technology - BTech, Mechanical Engineering

  2011 — 2014