Archi Sengupta
Managing Editor @ Leisure Byte | Content Lead | Editorial Strategist | AI-Enhanced Content Creation | SEO Growth Specialist | Rotten Tomatoes-featured Critic
- Role
- Managing Editor at Leisure Byte
- Location
- Kolkata, WB, IN
- LinkedIn followers
- 500 followers
About Archi Sengupta
I create content that scales — with people and algorithms. With 7+ years in…
Experience
Managing Editor
May 2021 — Present
Led content strategy, SEO optimisation, and editorial execution for a high-traffic digital media platform focused on entertainment and pop culture.2. Scaled monthly website traffic from 2.6M to 11.6M through data-driven publishing, Google Discover targeting, and trending content.3. Managed and mentored a team of 10+ writers and editors, ensuring timely, high-quality, and engaging output.4. Utilised tools like Google Analytics, Search Console, and Trends to refine content direction and boost organic performance.5. Developed repeatable content systems for reviews, listicles and interviews.6. Collaborated with PR firms and studios for early access reviews, press junkets, and exclusive content.7. Recently integrated Generative AI tools and prompt-based workflows to streamline content ideation and editorial planning.
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