Arben Morina

About Arben Morina

Senior global leader in Revenue Operations and Commercial Excellence, with a proven track record of delivering double-digit revenue growth and margin expansion through business transformation, operational optimization, and talent development. I specialize in reshaping commercial and customer operations at scale—aligning strategy, systems, and teams to accelerate growth and improve customer outcomes. Recognized as a builder and change agent, I thrive on solving complex business challenges, leading global teams through ambiguity, and delivering measurable results. My leadership has driven:$25M+ subscription retention improvement20%+ boost in enterprise sales win rates15-20% productivity gains through process and technology transformation,$20M automation and systems modernization to streamline lead-to-cash and revenue operations.My expertise spans commercial strategy, quote-to-cash, sales operations, customer support, and analytics in dynamic, high-growth, and PE-backed environments. Led cross-functional, multicultural teams to outperform expectations while fostering customer-centric and performance-driven cultures.Adept at driving technology-enabled change, I integrate data, process design, and technology to fuel sales effectiveness and customer success.Fluent in English, French, Albanian, and basic Japanese, I build trusted relationships at all levels—from C-suite to front-line teams—and am passionate about coaching talent globally to achieve breakthrough results.KEY CAPABILITIES: Commercial Leadership | Strategic Planning & Implementation | Financial Management & Resource Planning | Revenue Operations | Go-to-Market (GTM) Execution | Business Intelligence, Dashboards & KPI | Executive Management Presentations | Operational Excellence & Continuous Improvement | Full Life Cycle Project & Change Management | Acquisition Integration | Talent Development & Utilization | Cross-Functional Team Collaboration | Vendor Management | Data Management & Governance | Private Equity & IPO ReadinessFUNCTIONAL EXPERTISE: Salesforce CRM & Sales & Service Technology | Sales Planning, Performance Management & Forecasting | Segmentation, Territory Planning, & Quota Allocation | Sales Incentive Compensation Plan Design | Sales Training & Enablement | Marketing Operations | Lead & Demand Generation Effectiveness | Sales Advocacy & Sales Process Optimization | Proposal-Bid Management & Deal Desk | Business Operations | Contract Management & Negotiations | Quote to Cash | Order Management & Fulfillment | Customer Service | Customer Success Enablement

Experience

1. Vice President Sales Operations

   Strada

   Apr 2025 — Present

   Role leads a high-impact Revenue Operations function, driving sales efficiency, operational excellence, and revenue growth. I will oversee core areas such as forecasting, pricing & deal governance, sales enablement, bid & proposal management, sales commissions, and GTM technology optimization.I aspire to be instrumental in scaling Strada’s sales motion, ensuring alignment across sales, marketing, finance, customer service, and delivery teams.

Education

• The College of New Jersey

  Bachelor of Science (B.S.), Economics

• Villanova University

  MBA, Finance

• IAE de Poitiers

  International Business Management, Diplôme Universitaire

Skills

• Competitive Analysis
• Strategic Partnerships
• Business Development
• Product Marketing
• Cross-Functional Team Leadership
• Competitive Intelligence
• Crm
• Product Management
• Lead Generation
• Market Research
• Strategy
• Customer Relationship Management (Crm)
• Business Analysis
• Analytics
• Business Strategy
• Account Management
• Salesforce.com
• Change Management
• Project Management
• Saas
• Management
• Market Analysis
• Marketing
• Solution Selling
• Strategic Planning