Aravind D L

Digital Growth Manager @ Thermo Fisher Scientific | B2B Growth Marketing | Trainer and Speaker

Role
Digital Growth Manager at Thermo Fisher Scientific
Location
Chennai, TN, IN
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Aravind D L

9+ years experienced Growth marketing professional!I started my marketing journey nearly a decade ago, curious about how digital platform shape business growth. That curiosity turned into a career of helping SaaS and digital brands grow through digital marketing channels; not with guesswork, but with systems, strategy, and data.Over the last 9+ years, I’ve- Scaled Growth for SaaS products across the US, Middle East, India, and Europe- Led multi-product Growth marketing strategies (SaaS, marketplaces, fintech, NFT, e-commerce)- Built growth playbooks that consistently improved MQLs, trial signups, and revenue- Used AI-search, SEO, Paid ads, Reddit communities, YouTube optimization, and ASO as growth levers- Mentored teams and contributed to organizational scale, onboarding, and reporting systems.I work closely with CMOs, founders, and product leaders to- Build long-term marketing roadmaps tied to revenue metrics- Scale content systems that compound- Implement AI/LLM-search-ready frameworks- Leverage Reddit, YouTube & community-led channels to strengthen brand authority- Reduce time-to-first-ranking through technical, structural & programmatic SEO- Create dashboards (GA4, GSC, Looker) that simplify decision-making- Coach teams and streamline processes to improve delivery velocityI enjoy working at the intersection of Marketing + product + analytics + content, solving complex problems that influence both Short term and long term business growth. Whether it’s optimizing a marketplace, running paid ads, ranking a new SaaS category, launching programmatic SEO, experimenting with LLM search, or improving cross-channel trust signals, I thrive in challenging, fast-evolving environments.

Experience

  1. Digital Growth Manager

    Thermo Fisher Scientific

    Jan 2026 — Present · Bengaluru, IN

    Own end-to-end digital growth strategy for Biosciences division, aligning marketing with commercial objectives- Establish KPI architecture connecting digital performance to pipeline, revenue, and ROI- Lead AI-era search transformation to future-proof discoverability across generative and conversational search ecosystems- Drive cross-functional collaboration between business, content, and web teams to build intent-driven, AI-surfaceable content ecosystems- Champion experimentation, automation, and data-led decision making to scale performance sustainably.

Education

  • Asan Memorial College of Engineering and Technology

    Bachelor of Engineering - BE, Computer Science

    2010 — 2014

  • NSN Matriculation Higher Secondary School

    HSC, Biology, General

    2008 — 2010

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Aravind D L — Digital Growth Manager at Thermo Fisher Scientific in Chennai, TN, IN | Unifers