Gopi Sai Aradhya Mudigonda
Senior Account Manager @凯度
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WORK HISTORY
Senior Account Manager @凯度
Bengaluru, IN
EDUCATION
Sri Medha V
Intermediary Education, Maths, Economics and Commerce
Parvathaneni Brahmayya Siddhartha College of Arts & Science
B.Com, Tax Procedures and Practice
Kirloskar Institute of Management (KIM)
PGDM, Business Analytics
Sri Krishnaveni Global Talent School
High School Diploma
ABOUT GOPI SAI ARADHYA MUDIGONDA
Post-graduate in Business Analytics with over 5 years of experience in Quantitative Market Research and with some exposure towards Market Mix Modeling. I specialize in managing end-to-end research projects for brands across sectors like FMCG, E-commerce, Tech, and Automobiles.My expertise lies in using data to solve business problems, from tracking Brand Health and NPS to performing complex Consumer Segmentation. I leverage statistical techniques like Random Forest, K-means Clustering, and Max-Diff Analysis to provide actionable insights that optimize marketing spend and product strategyMethodologies: Quantitative Research, Market Mix Modeling, Segmentation, Campaign Evaluation.Technical: Python, Power BI, SQL, Random Forest, ClusteringIndustry Experience: Automobiles, Fashion, Smartphones, and FMCG.
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