Aradhita Dasgupta

About Aradhita Dasgupta

As a writer, anything can light my flame of creativity. Writing is both a hobby and a profession. I have written for various clients and here is what I have learned: Bulky content throws people off. The goal of the content is to inform and educate. But the most important, content that converts. Enough with the list of boring facts. My objective is to create a story. A story that engages the readers and captures their attention. In generating exciting content for multiple platforms, I learned how to curate the content as per the reader\'s needs. Each reader is unique and just like you and me they are looking for a story that piques their curiosity. If you have made it this far, let me give you a quick overview of all the types of content I have written so far. Working with clients from the U.K, U.A.E. Canada, India and the U.S.A, I had the good fortune to learn so much about varieties of businesses and their client pool. From real estate to education to sponsored products, I have written for 30+ clients on more than 100 projects. I have written informative blogs, landing pages, listicles, guides, academic content and more. B2B and B2C articles that elicit an emotional vigor and humanizes the brand with transparent content. White papers packed with original information that gives the readers an insight into the industry. Created content plan and pillars as part of a team to assist the SEO marketing of clients to increase brand awareness and organic traffic Drafted and designed personal branding Linkedin posts for CXO and brands. and more. Okay, so I bragged a little. The key is “Consistency” and “Originality”. Also, always being open to learning new skills. I am a dreamer. An optimist. A creator. In my free time, I play the guitar, read books, go on a Netflix binge, try to learn K-Pop dance routines and scroll endlessly on Instagram. Do we have any similar interests? Let me know. Say Hi at d••••••••@gmail.com and let’s bond over our favourite writers.

Experience

1. Web Content Writer

   Stan Ventures

   Dec 2024 — Present · Kolkata, IN

   Conduct in-depth research to write engaging SEO-optimized articles Edit high-quality articles, ensuring grammatical accuracy, coherence, and alignment with the brand\'s tone and voice Optimize content by incorporating relevant internal and external links to enhance reader engagement and improve SEO performance Stay updated on industry trends and competitors to craft relevant and impactful content strategies Perform fact-checking to ensure the accuracy and reliability of information shared Review content to ensure clarity, readability, and adherence to established guidelines

Education

• University of Calcutta

  Masters in Arts