Aradhika Mishra
Sr. UX Designer @Accenture | ✨AI Designer |Ex- HCL Technologies | NIFT
- Role
- Senior User Experience Designer at Accenture
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Aradhika Mishra
In a constant phase of learning and growing
Experience
Senior User Experience Designer
Oct 2023 — Present
Redesigned the push notification experience for a telecom app serving 1.3M+ users (iOS/Android), increasing engagement by 50%, reducing opt-out rates by 40%, and decreasing customer care calls by 25%Led user research to identify key drivers behind notification opt-outs, uncovering issues around irrelevance, timing, and lack of user control, and translating insights into actionable design strategiesDesigned a personalized notification system (in-app prompts, notification hub, and contextual nudges) that improved opt-in rates while maintaining a non-intrusive user experience.
Education
National Institute of Fashion Technology India
Bachelor of design, Accessory Design
2016 — 2020
National Institute of Fashion Technology
B.Des
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