Arabela Navarro
Business Analyst
- Role
- Product Owner Business Analyst at Softtek
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Arabela Navarro
PhD Student | Digital Transformation & Web Development Leader | Agile & Portfolio Management Expert | Sales & Client Relationship StrategistI am a strategic leader with 20+ years of experience in the web development industry, specializing in driving digital transformation, leading Agile teams, and managing high-impact projects. With a proven ability to bridge technical expertise and business strategy, I help organizations achieve operational excellence and scalable growth.Leadership & Digital Strategy- Led large-scale web development projects with 30+ team members across Agile (Scrum), SAFe, Waterfall, and Iterative methodologies- Expertise in Lean Portfolio Management (LPM), Agile Coaching, and cross-functional team leadership for digital transformation- Technical background in front-end development combined with executive-level project management and process optimization.Business Development & Sales Expertise- 10 years of experience in sales, client relationship management, and business development, delivering customer-centric solutions and driving revenue growth- Skilled in RFP preparation, contract negotiation, and portfolio management, with a strong focus on aligning technology with business goals- Adept at building and nurturing client relationships, contributing to long-term business partnerships and successful project outcomes.Academic Excellence & Research- Currently pursuing a PhD in Human Development, specializing in the impact of habits on well-being, happiness and productivity. This research informs my people-first leadership style, fostering high-performance teams and sustainable growth- Holds a BA in Accounting & Finance and a Master\'s in E-Commerce, providing a strong foundation in business strategy, financial acumen, and digital innovation.What I’m Focused On- Leading digital transformation initiatives in web development, e-commerce, and IT- Driving Agile & Lean process improvements across large organizations- Implementing automation and data-driven decision-making to optimize business outcomes- Building strong client relationships while aligning technology with business strategyLet’s Connect! I’m passionate about digital strategy, Agile leadership, and business transformation. If you’re interested in discussing web development innovation, enterprise agility, or leadership best practices, I’d love to connect.
Experience
Product Owner Business Analyst
Feb 2019 — Present · US
Gather requirements for the implementation of Enterprise Architecture initiatives- Drive backlog refinements and prioritize requirements- Create Business Requirement Documents (BRDs) and Test Cases- Perform quality assurance, system integration and user acceptance testing for the implementation of new functionality to apps- Work on Process Improvement projectsReporting- Enterprise Architecture and Governance reporting and analyze metrics- Deliver data and analysis for ad hoc requests of business scenarios by performing data extracts and report building using Excel- Present analytical findings to upper management and operations team to provide business insights and improve results
Education
O'Reilly School of Technology
Client-Side Programming Certificate, Programming
2008 — 2012
Universidad Autónoma de La Laguna, A.C.
Doctor of Philosophy - PhD, Human Development
2026
Tecnológico de Monterrey
Master in Electronic Commerce
2000 — 2003
Tecnológico de Monterrey
Certificate: e-Government for development
2006 — 2006
Tecnológico de Monterrey
B.A. Finance and Accounting
1995 — 1999
Skills
- Usability
- Proposal Writing
- Outlook
- Coda
- Project Management
- Agile Methodologies
- Client Relationship Building
- Software Project Management
- Css
- Ms Project
- Agile Project Management
- Cms
- Software Development Life Cycle (Sdlc)
- Front-End
- Web Development
- E-Government
- Responsive Web Development
- Business Process Improvement
- Dreamweaver
- Content Management Systems (Cms)
- English
- Scrum
- Bootstrap
- Jquery
- Fireworks
- Microsoft Excel
- Html5
- Front-End Development
- Drupal
- Microsoft Project
- Clarity
- User Interface Design
- Cascading Style Sheets (Css)
- Html
- Team Leadership
- Javascript
- Xhtml
- User Experience Design
- Open Workbench
- Web Project Management
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.