April Wakefield

About April Wakefield

Director of Marketing at Zebra Tattoo Factory, a cutting-edge initiative by BrabenderCox, one of the top political marketing firms. Zebra Tattoo Factory is dedicated to bridging the gap between brands and Gen Z, leveraging extensive primary research, creative ad testing, and data-driven strategies to influence the largest and most diverse generation in history.With a Master’s Degree in Social and Emerging Media Marketing and a Bachelor\'s in Communication and Sociology, I’ve built my career on delivering results for high-profile clients, including President Donald J. Trump, as well as a diverse range of brands, PACs, nonprofits, and organizations. From Presidential, federal, state, and local campaigns to mission-driven initiatives, I’ve developed and executed strategies that drive measurable impact. My efforts have contributed to a total of over $700 million in fundraising, including record-breaking single-day totals of more than $8 million, and I’ve successfully led multimillion-dollar marketing projects.Today, at Zebra Tattoo Factory, I’m using my expertise to understand and engage with Gen Z’s unique behaviors, values, and preferences. By blending innovative storytelling with actionable insights, I help brands, political candidates, and organizations connect with this generation in ways that drive real-world impact.Open to connecting with brands and campaigns ready to engage the next generation in authentic, meaningful ways. Also eager to connect with fellow marketers and creatives driving innovation in the industry!

Experience

1. Director of Marketing

   Brabendercox

   Jan 2025 — Present

   Director of Marketing @ Zebra Tattoo Factory by BrabenderCox

Education

• University of Tampa

  Master of Arts - MA, Social and Emerging Media Marketing

• Florida Atlantic University

  Bachelor of Arts - BA, Communication & Sociology

  2017 — 2020