April L.
Digital & Social Media Marketing | Medical Device | Biotech | Healthcare | Small Business Owner
- Role
- Senior Marketing Manager, Digital & Social Media at Pacira BioSciences, Inc.
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
About April L.
I’m a Senior Marketing Manager, Digital and Social at Pacira BioSciences, leading digital and social media strategy for iovera°, a non-opioid pain relief solution used in knee and spine procedures. I build digital ecosystems that connect science, patients, and providers, turning awareness into adoption.With over 15 years in healthcare, biopharma, biotech, and medical devices, I specialize in translating complex innovations into clear, compliant, and engaging digital experiences. My work spans social media, SEO/SEM, paid campaigns, email automation, and content marketing, all designed to drive measurable growth and impact.Past initiatives have delivered a 413% increase in website traffic and 625% growth in email engagement, achieved through data-driven strategy, collaboration, and a commitment to improving patient access to innovative pain relief.I’m passionate about using digital and social channels to bridge the gap between innovation and access, empowering patients with non-opioid pain management options and helping providers deliver better care.Always open to connecting with healthcare marketers, clinicians, and innovators working to improve patient outcomes through technology and education.
Experience
Senior Marketing Manager, Digital & Social Media
Apr 2025 — Present · San Diego, CA, US
Education
UC San Diego
BA
1997 — 2001
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