April Onufrak
Delivering Innovative Digital Solutions to Achieve Positive Patient Outcomes
- Role
- Associate Director of Digital Solutions, Lilly Patient Services at Eli Lilly and Company
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About April Onufrak
Clinical technology innovator with a history of delivering business and operational…
Experience
Associate Director of Digital Solutions, Lilly Patient Services
Jan 2023 — Present · Indianapolis, IN, US
Led strategy for healthcare-specific AI for Lilly Patient Services: Implemented/deployed AI solutions (LLM, LLU, ML, NLP) to drive consumer experience via insights and pharmacovigilance automation.• Spearheaded the conceptualization for innovation: Led opportunity assessments to drive consumer innovation, including market scans, vendor capabilities, capability scorecards, business cases and fair market value assessments.• Established novel AI frameworks: Co-authored (with internal/external legal counsel, regulatory bodies, and FDA) healthcare-grade AI guardrails and success frameworks to implement AI in the patient services and patient safety space.• Owned complex vendor contracting and integration projects: Led SAFe agile, cross-functional agile teams to mobilize and scale tech pilots with multiple third- party vendors.• Developed and executed strategic roadmaps for customer engagement, reimbursement, pharmacy technologies: Established change control, governance documentation, value realization, measurements plans, and all business readiness efforts to operationalize transformative tech.• Led cross-functional digital transformation initiatives: Drove call center and business ops transformation teams to deliver efficiencies, with a focus on AI and pharmacovigilance, global medical programs.• Curated net new VOC strategy for Lilly Patient Services.
Education
Temple University
B.A., Fox School of Business, Marketing
2003 — 2008
Skills
- Marketing
- Content Management
- Advertising
- Integrated Marketing
- Social Media Marketing
- Graphic Design
- Local Listing Management
- Online Advertising
- Email Marketing
- Online Marketing
- Press Releases
- Social Media
- Copywriting
- Web Communications
- Web Content Writing
- Search Engine Optimization (SEO)
- Digital Marketing
- Public Relations
- Marketing Strategy
- Media Relations
- Marketing Communications
- Event Management
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