April Kim

About April Kim

Marketing leader with a proven record of driving go-to-market excellence, cross-functional alignment, and product adoption for media and ad tech organizations. I specialize in sales enablement and integrated marketing that empower teams to tell stronger product stories and accelerate client success. Passionate about insight-driven strategy, I thrive in fast-moving environments that value a growth mindset and measurable outcomes.

Experience

1. Director, Marketing Solutions

   Business Insider

   Apr 2021 — Present · Los Angeles, CA, US

   Led go-to-market strategy and product marketing for Business Insider’s advertising, data, and editorial solutions. Partnered across Product, Sales, and Marketing to translate complex capabilities into client-ready narratives that drove adoption and revenue growth. Built sales enablement programs, integrated campaigns, and cross-vertical frameworks that strengthened agency partnerships and contributed to a lift in advertiser retention.Team Leadership & Management | Brand Partnerships & Sponsorships | Cross-Functional Collaboration | Strategic Planning & Execution | Sales Marketing | Workflow Optimizations | Content & Product Strategy

Education

• New York University

  B.S., Media, Culture, and Communication

  2004 — 2008

Skills

• Online Advertising
• Digital Strategy
• Mobile Advertising
• Marketing
• Mobile Marketing
• Advertising
• Digital Marketing
• Strategy
• Media Buying
• User Experience
• Marketing Strategy
• Social Media
• Media Planning
• Digital Media