April Zimmerman
Writer and copy editor | Helping human-centered brands tell stories that matter ✨
- Role
- Web Copywriter at SmartBug Media
- Location
- North Charleston, SC, US
- LinkedIn followers
- 500 followers
About April Zimmerman
Writer by trade, curious creative, chronic empath.Hi there! I’m a storyteller who helps human-centered brands figure out what they’re really trying to say—honestly and thoughtfully. Over the past 10 years, I’ve written all kinds of copy for all kinds of industries: tech, healthcare, HR, nonprofit, and so much more. But people are always the common thread. I want to know what they care about and why they do what they do.Lately, I’ve been looking beyond the copy to understand how words work with design and the bigger creative picture. No big moves right now—just following the curiosity and seeing where it leads.If you’re building something that matters and need help putting it into words (or shaping the story around it), let’s talk!
Experience
Web Copywriter
Jun 2023 — Present
Collaborate with web, e-commerce, and inbound teams from the world\'s largest HubSpot partner to create value-driven content for holistic customer lifecycle growth. Translate client strategies into creative, compelling B2B website copy, email campaigns, articles, blogs, pillar pages, and ebooks. Ensure the execution of the client’s brand voice, delivering UX-driven, SEO-optimized content while adhering to design guidelines. Research and conduct SME interviews as needed.
Education
Goucher College
English, Dance
2002 — 2003
Hocking College
Associate of Applied Science, Massage Therapy, Business Management
2003 — 2005
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