Aparna Raina

About Aparna Raina

Total Work Experience of 18+ yrs in diverse functions of Telecom industry (Enablement & Learning, Incentives Management, Sales Ops, Marketing, Business Analytics)

Experience

1. Head - Digital Sales Group, Domestic Business, Marketing

   Airtel Business

   Sep 2025 — Present · Gurugram, IN

   Revenue Growth & Funnel Performance- Drive incremental business across Sales Segments through high-quality digital demand generation- Own E2E funnel performance (V2L, L2O, O2A), opportunity acceleration, and order booking- Scale D2I business and targeted growth in focus products (Connectivity, Cloud, Security)- Improve conversion, contactability, deal velocity, and reduce cancellations- Collaborate in campaigns and remarketing programs.2. Customer & Ecosystem Engagement- Enhance customer experience by embedding digital-first engagement in all buying journeys- Build and nurture CXO-level relationships through direct connects and participation in industry events- Collaborate cross-functionally (Product Marketing Leads, Enablement, Sales Ops, Segment Leaders, Product & Solution teams) to deliver superior outcomes and capture market opportunities- Strengthen analytics, recommendation engines, enrichment, and whitespace strategies- Lead AI-driven, hyper-personalised outreach across digital, event-led, and DSG channels. People Leadership, Governance & Execution excellence - Build and lead a high-performance DSG team with clear KRAs, accountability, and capability development- Ensure strong operational hygiene, reporting discipline, ethical workways and compliance- Establish robust governance, dashboards, and agile review mechanisms to drive continuous improvement and unified working models across all teams.

Education

• Delhi University

  Bachelor of Science (B.Sc.)

• Indira Gandhi National Open University

  MBA

  2000 — 2003

• XLRI Jamshedpur

  Executive Development Programme in Human Resource Development

  2023 — 2023

• KPMG India Services, LLP

  Future Learning and Development Leader Programme

  2024 — 2025

Skills

• Service Delivery
• Business Analysis
• Managed Services
• Product Management
• Training
• Team Management
• Management Information Systems (Mis)
• Pre-Sales
• Crm
• Customer Service
• Strategy
• Vas
• Business Development
• Account Management
• Value-Added Services (Vas)
• Mis
• Business Process Outsourcing (Bpo)
• Call Center
• Customer Relationship Management (Crm)
• Vendor Management
• Bpo
• Telecommunications
• Analysis