Patricia Leighton

Chief Executive Officer @Sfh - Stronger Faster Healthier

Los Angeles, CA, US
EMAILS
p•••••••@sfh.com
MOBILE NUMBERS
+19•••••••27

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WORK HISTORY

Jan 2008 — Present

Chief Executive Officer @Sfh - Stronger Faster Healthier

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Mar Vista, CA, US

BACKED BY SCIENCE, COMMITTED TO QUALITYSince 2010, SFH has been dedicated to the belief that a balanced diet, regular exercise, and clean supplementation are the foundations of a healthier life. Our mission is to provide science-backed products made with non-GMO ingredients, free from soy and gluten, while maintaining the highest standards of transparency. We ensure you get everything you need—and nothing you don’t—on your journey to becoming STRONGER. FASTER. HEALTHIER.SFH Core Product Lines: Omega-3 Oils – Sustainably sourced from wild-caught Alaskan Pollock Grass-Fed Whey Protein – Sourced from ethically raised, free-range New Zealand cows Non-Dairy Performance Line – Strength builder, pre-workout formula, and creatine for optimal performance Daily Essentials – Magnesium Glycinate and K2+D3 for foundational wellnessGMP Certified. NSF Certified. 3rd Party Tested. Non-GMO.

EDUCATION

1996 — 2000

Boston University

BS, Economics

2007 — 2008

Business School Lausanne (BSL)

MBA

SKILLS

Action SportsFashionBrand DevelopmentSales ManagementCrossfitNutraceuticalsSalesFitness IndustryFitnessNutritionSocial Media MarketingSports NutritionSocial MediaMarketingBusiness StrategyManagementEntrepreneurshipBrand ManagementMarketing StrategyNew Business DevelopmentBrand Developement

ABOUT PATRICIA LEIGHTON

Experienced Sales and Marketing professional with a strong focus on brand development, business operations, and strategic growth. As CEO of SFH, I have successfully led the expansion of a science-backed nutrition brand, overseeing everything from product innovation and supply chain management to retail distribution and e-commerce optimization.With an MBA and expertise in negotiation and raw material procurement, I thrive in scaling brands through efficient operations, data-driven marketing, and strategic partnerships. I have a proven ability to weather adversity—knowing when to pivot, scale down, and strategically build back up to drive long-term success. My leadership ensures businesses remain agile, profitable, and positioned for sustainable growth, even in challenging markets.Passionate about building and growing brands that make an impact - and when I\'m not working you can find me in the mountains.

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