Alejandro Pinilla
E-commmerce Senior Data Analyst @Ubisoft
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WORK HISTORY
E-commmerce Senior Data Analyst @Ubisoft
Montreal, QC, CA
Delivering cohesive reports that detail actionable insights to enable key stakeholders to make informed business decisions- Developing, defining, and executing reporting systems to fully support the marketing team in all of their reporting and analysis needs- Producing enhanced automated dashboards to enable self-service discovery and reporting- Identifying opportunities and making recommendations for improvement and growth of marketing initiatives through insights- Defining Marketing and Business KPIs and creating monitoring systems for ongoing optimizations.
EDUCATION
Universidad del Rosario
Bachelor of Business Administration
HEC Montréal
Master of Science (M.Sc.) in e-Commerce
Universidad de Los Andes
Graduate Diploma in Marketing
The University of British Columbia
Digital Analytics Award of Achievement Program
McGill University
Project Management
ABOUT ALEJANDRO PINILLA
As a Senior Data Analyst at Ubisoft, I’ve spent the past 7+ years transforming complex data into clear, actionable insights that drive impact across marketing and ecommerce. I specialize in building intuitive dashboards and automated reporting systems that empower teams to make smarter, faster decisions. With deep expertise in Snowflake Cloud technology and a strong focus on translating data into strategic value, I’ve played a key role in defining and refining KPIs, optimizing marketing campaigns, and uncovering growth opportunities across Ubisoft’s global initiatives. My work has directly contributed to shaping data-driven strategies, improving customer engagement, and enabling cross-functional teams to unlock the full value of analytics. Whether it’s improving ecommerce performance through robust reporting or guiding marketing strategy with targeted insights, I thrive at the intersection of data, technology, and business impact.
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