Apeksha Pant

Retail Loyalty & CRM Strategist | Building Data-Led Customer Retention, Engagement & Growth Programs | Omnichannel CX Expert | Ex-BFSI

Role
Head of Loyalty and Crm at The Body Shop India
Location
Gurugram, HR, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Apeksha Pant

CRM & Loyalty leader with 13+ years of experience driving customer acquisition, retention, and lifecycle engagement across retail, beauty, and fintech sectors. Expertise in building omnichannel CRM and loyalty ecosystems across retail, website, and app, leveraging CDP, CLM automation, segmentation, and first-party data strategies. Proven track record of improving loyalty recruitment, reactivation, tier engagement, and repeat revenue through data-driven campaigns and customer lifecycle marketing.

Experience

  1. Head of Loyalty and Crm

    The Body Shop India

    Apr 2025 — Present

Education

  • Army Institute of Management, Kolkata

    MBA, MARKETING

    2010 — 2012

  • Delhi school of internet marketing

    Digital Marketing, digital marketing

    2013 — 2014

  • Hemwati Nandan Bahuguna Garhwal University

    BBA, MARKETING

    2007 — 2010

  • ANN MARY SCHOOL

    High school, commerce

    2005 — 2007

  • Dale Carnegie Training

    Leadership Training, How to handle multiple demands on your time

    2017 — 2017

  • Dale carnegie

    Leadership training

    2015 — 2015

Skills

  • Communication
  • Brand Management
  • Marketing Strategy
  • Social Media
  • Business Process Improvement
  • Online Marketing
  • Public Relations
  • Business Strategy
  • Lead Generation
  • Consulting
  • SEO
  • Customer Insight
  • Business Analysis
  • Marketing Research
  • Competitive Analysis
  • Market Research
  • Budgets
  • Negotiation
  • Market Analysis
  • Market Planning
  • Strategic Planning
  • Corporate Communications
  • Marketing Communications
  • Direct Marketing
  • Management
  • Social Networking
  • Social Media Marketing
  • Sales Management
  • Team Management
  • Product Development
  • Search Engine Optimization (SEO)
  • Business Development
  • Digital Marketing
  • Marketing
  • Strategy
  • Business Planning

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Apeksha Pant — Head of Loyalty and Crm at The Body Shop India in Gurugram, HR, IN | Unifers