Aparna P Jayan
Content Specialist | SEO Strategist | Driving Organic Growth for SaaS & Tech Brands
- Role
- Content Specialist (Seo & Strategy) at Ambitio
- Location
- Bengaluru, IN
- LinkedIn followers
- 500 followers
About Aparna P Jayan
The short version: Writer turned strategist. SEO convert The long version (if you have extra time): With over 4 years of experience across SaaS, edtech, and B2B, I’ve transitioned from writing content to creating content ecosystems that rank, convert, and make sense to both humans and Google. I used to loathe SEO, only to realise it\'s my one true love! SEO, when backed by strategy, research, and good writing (with a little bit of healthy obsession with what makes people click), creates results that stick. I work best where content, product, and growth meet, and I’m looking to go deeper into content marketing or strategy next.
Experience
Content Specialist (Seo & Strategy)
May 2024 — Present · Bengaluru, IN
Spearheading SEO content strategy and optimisation at Ambitio. Creating blogs and landing pages that boost traffic, rankings, and lead conversions. Tools used include SEMrush, Google Analytics (GA4), Google Search Console, WordPress, Notion, and Trello.
Education
Sacred Heart Convent School
Higher Secondary, Science
2012 — 2014
Cochin University of Science and Technology
Master of Business Administration - MBA, Marketing, Operations
2018 — 2020
Indian School Salalah
Primary School
2001 — 2006
Bharathiar University
Bachelor of Business Administration - BBA
2015 — 2018
Jeevan Jyothi Public School
High School
2006 — 2012
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