Aparna Muralidharan
Business Analytics, Research and Insights Specialist | Sales Analytics and Strategy
- Role
- Senior Manager of Commercial Analytics at WillScot
- Location
- Mesa, AZ, US
- LinkedIn followers
- 500 followers
About Aparna Muralidharan
Strategic and results-oriented Business Analytics Manager with around 11 years of experience, with a proven track record of leading high-performing analytics teams to drive data-driven decision-making. Expert in defining and implementing key performance indicators (KPIs) and developing comprehensive analytics strategies to optimize business operations. Proficient in utilizing advanced data analytics tools and techniques (Tableau, Advanced Excel, Einstein Analytics, Salesforce), statistical methods, and business intelligence to extract meaningful insights. Demonstrated success in collaborating with cross-functional teams to understand business needs and deliver impactful analytics solutions. Adept at market research, sales finance, project management, strategy, customer success, and fostering strong relationships with stakeholders. Excellent in analyzing complex data and converting to insights by implementing agile methodologies for efficient project delivery.
Experience
Senior Manager of Commercial Analytics
Apr 2024 — Present
Responsible for design and implementation of analytical models and tools. Develop and monitor business KPIs and identifying trends, patterns through data analytics using tools like Tableau, Einstein Analytics, Salesforce.
Education
Grand Canyon University
Master's degree, Business Analytics
2020 — 2021
Jawaharlal Nehru Technological University
Bachelor's Degree, Metallurgy and materials technology
2006 — 2010
Skills
- Energy Industry
- New Business Development
- Mining
- Business Planning
- Team Management
- Email Newsletter Design
- Strategy
- Newsletter Production
- Power Utilities
- Research
- Business Analysis
- Business Strategy
- Energy Markets
- Market Research
- Marketing
- Microsoft Excel
- Management Consulting
- Networking
- Consulting
- Business Development
- Knowledge Management
- Secondary Research
- Project Management
- Proposal Writing
- Oil & Gas Industry
- Marketing Communications
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