Austin Zheng
Senior Digital Transformation Specialist - M&S at Lenovo
- Role
- Dt Business Process Design Sr Specialist at Lenovo
- Location
- Durham, NC, US
- LinkedIn followers
- 500 followers
About Austin Zheng
With two years of experience developing and deploying strategic data and quantitative analysis, I am passionate about creating data-driven marketing campaigns that drive audience engagement in post-COVID markets. I possess a demonstrated history of identifying market opportunities and crafting targeted solutions that deliver increased performance value. I excel at analyzing industry trends to develop performance metrics that maximize a firm\'s profitability. As an out-of-the-box thinker, I am committed to making continuous improvements in process, communication, and customer satisfaction to enable growth. My key areas of expertise include: Decision Analytics & Modelling Market Research Strategic Market Planning A few of my selected accomplishments are: · Frequently called upon to analyze existing procedures as Senior Research Assistant for AIDDATA Research Lab at the College of William and Mary, developing process improvements and providing implementation leadership to drive alignment throughout the organization. · Increased daily active users by 100% and community engagement by 50% through analysis of target audience and development of data-driven campaigns as Marketing and Sales Intern for China Literature Co, Ltd. · Drove a 19% sales to increase in 60 days with strategic marketing campaign creation as Marketing and Sales Intern for Fly High Playland Co, Ltd. You can reach me at a••••••••@duke.edu or 75••••••98 – I look forward to connecting!
Experience
Dt Business Process Design Sr Specialist
Oct 2023 — Present · US
Education
William & Mary
Bachelor's Degree, Bachelor of Arts – Economics; Minor – Mathematics
2016 — 2020
Hangzhou No.2 High School
High School Diploma
Yale School of Management
Master's degree, Master of Management Studies in Global Business and Society
Duke University - The Fuqua School of Business
Master of Management Studies: Foundations of Business, Management Science and Technology Management, MSTeM
2020 — 2021
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