Anzaar Rana

About Anzaar Rana

I help ambitious brands scale with smarter performance marketing, sharper strategy, and systems built to win.I am a global growth marketer with 13 plus years of driving user acquisition for some of the most recognized brands in the world. Most recently, at Google, I led global growth marketing for Waze and delivered double digit new user growth, built its App Store Optimization foundation, and launched paid media in more than 20 markets.My work blends data, experimentation, and creativity. I specialize in full funnel performance marketing, measurement, and go-to-market strategy, and I have managed large scale budgets across Google Ads, Apple Search Ads, social, and emerging channels. I focus on what actually moves numbers. Clear strategy, clean measurement, and disciplined testing.

Experience

1. Chief Marketing Officer

   Yogarenew

   Feb 2026 — Present · New York, NY, US

Education

• Indian Institute of Management, Shillong

  Master of Business Administration - MBA, Marketing

• SYMBIOSIS INTERNATIONAL UNIVERSITY

  Bachelor of Business Administration - BBA, International Business

Skills

• Market Research
• Start-Up Consulting
• Cryptocurrency
• Visual Merchandising
• SEO
• Business Analysis
• Strategy
• Go-to-Market Strategy
• Competitive Analysis
• Financial Analysis
• Consulting
• Agency Relations
• Website Development
• Corporate Finance
• Analytics
• Business Strategy
• Social Media Marketing
• Marketing Strategy
• Search Engine Marketing (Sem)
• Early-Stage Startups
• Strategic Consulting
• Mobile Marketing
• Management Consulting
• Bitcoin
• Marketing
• Digital Marketing
• Strategic Planning
• Sem
• Performance Based Marketing