Anvita Nath
Digital Content & Advertising, Music Programming, FM Radio, Branded Content, Social Media Marketing, Podcast, Creative Head, Writer
- Role
- Head of Content (Consultant) at Edelman
- Location
- Mumbai, IN
- LinkedIn followers
- 500 followers
About Anvita Nath
17 years of content, branded content and music in key leadership positions (Vice President - National Creative Head, Programming Director). Strategy, creative concepts & execution, writing, operations head. Whether I’ve to launch a platform/creative product from the scratch, manage it creatively and operationally day on day or get down to do the dirty ground work so the show must go on; I do it all. Defining and redefining processes, constant problem solving, decision making, devising and launching new department and teams, managing large creative teams of Programming Heads, Creative Heads, RJs, writers, show producers, sound designers, cross functional alliances with sales, marketing, technical and legal teams. I’m that odd creative person who loves numbers; ratings and revenue. Data driven approach, have delivered leadership ratings as Programming Director and annual revenues up to 92 crores as Branded Content Head. At work, I simply like to create. I like to create ideas big and small,\"firsts\" in whatever big or small scope I\'ve at any given point of time. I like to create opportunities & change, successful & happy teams, memories & wins. Awards- Cannes Bronze for “best use of a medium” - Excellence in radio - Gold for best use of a medium (radio + digital)- Excellence in radio – Gold for best community service campaign - Promax, Gold- best interactive idea – RAPA for best brand promotion campaign
Experience
Head of Content (Consultant)
Jun 2021 — Present · Mumbai, IN
Education
University of Lucknow
Bachelor of Science, Zoology Botany Chemistry
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