Anusree Viswanath

Product Consultant At Sprinklr

Role
Product Specialist at 凯度
Location
Bengaluru, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Anusree Viswanath

A solution-focused and result-oriented professional with over 3 years of a successful…

Experience

  1. Product Specialist

    凯度

    Nov 2019 — Present · Bengaluru, IN

    Using Sprinklr technology to oversee and manage paid media campaigns for: Facebook, Instagram, Twitter, LinkedIn & YouTube.2. Client management, reporting back on campaign performance, defining KPIs and helping define overall social strategy.3. Building new targeting strategies, segmenting and utilizing data to connect with relevant target audiences across channels.4. Crafting the creative strategy, briefing in creative teams in building compelling content to promote across Facebook, for connecting with target audiences.5. Defining paid media strategy for campaigns and overseeing ad operations, ensuring optimizations are being performed towards client objectives.6. Trying to make operations more efficient, by introducing new structured processes and templates.7. Analyzing performance data trends, by various targeting (geographic, gender, interest etc.) and creative (video/image/carousel) segments, understanding what is working well and scaling there.

Education

  • Coorg Institute of Technology, PONNAMPET

    Bachelor of Technology - BTech

    2013 — 2017

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Anusree Viswanath — Product Specialist at 凯度 in Bengaluru, IN | Unifers