Anushri Chauhan
Field Marketing | Digital Campaign Manager at Black Box | Ex-Capgemini| Ex-Hexaware
- Role
- Marketing Lead - Anz & Mea at Black Box
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Anushri Chauhan
I am a proactive and achievement-oriented professional offering over 16 years of experience in Marketing. Enhancing marketing strategies by creatively designing and implementing digital campaigns for diverse global clients in various industries and regions. Driving brand recognition and sales growth through innovative account-based marketing strategies for key global clients. Increased lead generation by 30% through targeted campaign strategies in collaboration with sales teams. Collaborated with account managers to execute ABM programs that resulted in a 25% increase in deal size for targeted accounts.I am a forward thinking person with communication, analytical and organizational skills necessary for top management; exceptionally well organized with a track record that demonstrates self-motivation, creativity and initiative to achieve both corporate and personal goals and excelled in assessing the customer feedback, evaluating areas of improvements & providing critical feedback to the associates on improvements and achieving higher customer satisfaction matrices.• Implemented personalized ABM campaigns that contributed to a 15% higher conversion rate compared to non-targeted campaigns.• Increased engagement with targeted accounts by 30% through tailored content and personalized marketing communications.• Awarded with “Rising Start” recognition for outstanding performance in July - 2023• Awarded with “Rising Start” recognition for outstanding performance in September - 2022• Awarded with “XTRAMILE” recognition for outstanding performance in Jun – 2022• ABM initiatives have contributed to booking of marketing influenced revenue of over $100million USD in 2022.• ABM initiative for Strategic accounts contributed to booking of marketing influence revenue of over $150million USD in 2023.
Experience
Marketing Lead - Anz & Mea
Jul 2025 — Present · Navi Mumbai, IN
Education
St. Joseph's High School -Mumbai Central
SSC
1991 — 2000
ICFAI Business School - Pune
MBA, Marketing & International Business
2008 — 2010
Fr. C.R.C.E - Bandra
B.E, Electronics
2002 — 2007
D. G. Ruparel College of Arts & Science -Matunga
HSC, Science
2000 — 2002
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