Anushree Goel

WORK HISTORY

EDUCATION

ABOUT ANUSHREE GOEL

Anushree Goel is Public Health-trained visionary leader with 9+ years of experience driving impactful change through evidence-led business strategy, managerial and strategic communications expertise. She is passionate about advancing economic empowerment and social equity initiatives, and helping organizations build impactful brand identity.A former journalist, Anushree has a proven track record of designing and executing high-profile marketing and media campaigns, forging collaborations and driving programs and initiatives for federal agencies and NGOs, focused on economic empowerment and social equity, health insurance, and aging and longevity in the U.S. and India. She is adept at navigating and thriving in complex, multicultural environments across government, non-profit, and corporate sectors, and collaborating with diverse stakeholders and underserved communities.Anushree is also an entrepreneur who co-founded, Agrosupermart, a B2B marketplace for Indian agricultural produce and handicrafts with the mission to advance markets and opportunities for farmers, small producers and artisans. She holds a Master of Public Health from Johns Hopkins School of Public Health, as well as MA in Sociology and BA (Honors) in Journalism. Career Highlights- Spearheaded nationwide communications campaigns for India\'s $1.5 Billion federal health insurance program, Ayushman Bharat PM-JAY, covering 500 million low-income citizens, generating earned media coverages and significantly improving healthcare-seeking behavior among low-income families - Led the implementation of Maryland\'s first multi-sector initiative on Aging, Longevity Ready Maryland, engaging diverse stakeholders and underserved communities of older adults, caregivers and people with disabilities - Drove and scaled-up federal economic empowerment initiatives of the Government of India focused on fostering entrepreneurship and removing barriers to entry for grassroots innovators and homegrown startups, partnering with investors, business accelerators and academia and working closely with Government leaders Expertise- Business Strategy- Program and Project Management- Stakeholder Engagement- Strategic Communications and Marketing - digital communications, social media content creation, celebrity/influencer marketing - Public Relations - corporate communications, media relations, crisis communications, agency management, media interviews, press conferences, press release, opeds- Brand Building - Public Policy & Advocacy