Anushree Mohananey
Helping BSPs @Calix | MSc Information Systems NYU
- Role
- Business Development Representative at Calix
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
Experience
Business Development Representative
May 2025 — Present · New York, NY, US
Spearhead collaboration between Demand Generation and Marketing teams to drive engagement across digital campaigns, webinars, and industry events, optimizing outreach for broadband service providers.2. Leverage Salesforce, 6sense, and Gong to analyze engagement trends and refine messaging strategies, ensuring campaigns reach the right audience with the right tone.3. Partner with the Content Committee to design and A/B test marketing flows that enhance lead nurturing and improve conversion outcomes across priority accounts.4. Coordinate cross-functional marketing initiatives to promote webinars, customer success stories, and event campaigns that strengthen Calix’s brand presence and customer relationships.5. Track weekly and monthly performance metrics to ensure alignment between marketing efforts, pipeline goals, and overall go-to-market strategy.
Education
University of South Carolina
Exchange
2018 — 2018
The Chinese University of Hong Kong
Undergraduate
2016 — 2020
New York University
Master of Science - MS
2023 — 2025
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