Anushka Shrivastava
Content Strategist @Mahina
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WORK HISTORY
Content Strategist @Mahina
Leading the content strategy for performance marketing on META and Google, to improve click-through rates and advertising effectiveness.• Spearheading CRM channel initiatives to build brand loyalty and encourage repeat purchases.• Devising innovative storytelling methods to create category-first awareness and strengthen brand affinity.
EDUCATION
Manipal Institute of Communication
Bachelor of Arts - BA, Communication and Media Studies
ABOUT ANUSHKA SHRIVASTAVA
A creative professional with 4 years of demonstrated experience in content writing, copywriting and creative strategy for various brands\' social media platforms like Facebook, Instagram, Twitter and LinkedIn.
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