Anusha Galla
Head of Field Marketing, India, and APJ Marketing Lead for Automotive Manufacturing at Cognizant | Data-driven planner | Commercial growth driver
- Role
- Head of Field Marketing, India at Cognizant
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Anusha Galla
I am an analytical, innovative and a collaborative B2B and B2E marketer with a passion to…
Experience
Head of Field Marketing, India
Apr 2007 — Present · Bangalore, IN
Currently positioned as Head of Field Marketing, responsible for all brand and demand generation initiatives for Cognizant’s India business, with a focus on pipeline building using Account Based Marketing.• Primary Responsibilities in Field Marketing include:o Development of marketing programs including events, prospect management and demand generation programso Building Collaterals & Branding for the regionso Develop custom programs for demand generation and to enhance customer relationshipso Develop and build customer testimonial videos & case study bankso Increase brand awareness in the regiono New Vendor identification and negotiationso Support Sales & Business Development effortso Market / Competitive Intelligence for specific solution / technology areas in the regiono Coordination with the regional sales teams to identify leads & opportunities from the marketing activities. o Coordinate with finance, procurement, administration and other internal teams as required to execute the planned marketing programs. o Budgeting and planning for the region
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.