Anupriya Sanyal
Campaign Manager @Wldd Private Limited
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WORK HISTORY
Campaign Manager @Wldd Private Limited
Bengaluru, IN
EDUCATION
Amity University Lucknow Campus
Master of Arts - MA, Advertising and Marketing Management
University of Calcutta
Bachelor of Arts - BA, Sociology
ABOUT ANUPRIYA SANYAL
I’m usually in the middle of the work, connecting ideas, people, and execution.I started out in PR at Adfactors, where I worked on brand communication and storytelling for Tata Power, Lucas India Services, BITS Design School, Air India Express, and Zen Diamonds. That phase taught me how important clarity, structure, and follow-through are when you’re working with real stakeholders and tight timelines.Since July, I’ve been at WLDD, working end-to-end on campaigns. My role involves taking a brief, figuring out what will actually work, coordinating with internal teams, managing clients, and seeing the work through execution and reporting. A lot of the job is about alignment, judgment, and keeping things moving without losing the original intent.I’ve worked on campaigns for Myntra FWD, Philips, Amazon Prime Video, and Nykaa Cosmetics, mostly in fast-moving, social-first environments where things change quickly and decisions matter.I like work that’s thoughtful, well-executed, and grounded in how people actually consume content.
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