Anup Kumar Jana

About Anup Kumar Jana

Digital/Internet Marketing professional with great experience to managing SEO/SMO campaigns to generate traffic, analyze webmaster & analytics trends and directing it into the implementation of SEO strategies to achieve goal. Adept in developing & implementing marketing strategies, managing key accounts, analyzing market conditions and also capable to delve into the new leading website promotion ideas.Working as SEO, I’ve done various activities to improve the visibility of websites at SERP. Some of major played responsibilities are:1. To monitor website traffic with trend analysis using Google reporting tools such as Google Analytic & Google Search Console (GSC)2. To revoke Google manually penalized sites3. On-Page Optimization (Suggest to implement all major SEO factors)4. Website Audit (Help to make it ‘Search Engine’ friendly)5. On-Page Suggested Changes Implementation6. Off-Page Optimization (From all basic to advanced link building tactics)7. Social Media Optimization (Generate higher social traffic using with all major social media platforms such as: Facebook, Twitter, LinkedIn, Pinterest etc.)8. Online Reputation Management (Manage brand name by swapping negative reviews with positive reviews)9. Blogging (Write for company internal & external blog), Web copy, Guest Blogging, Proof Reading etc.Here, I\'m handled more than 500+ projects National & International in this period. Also work on online technical support services provider projects to generate leads and maintaining their online reputation instead of keywords ranking.

Experience

1. Digital Marketing & Business Development Manager

   ProGate Technology Private Limited

   May 2025 — Present · Lucknow, IN

   At Progate Technology Pvt. Ltd, I worked across digital marketing, website development coordination, and business growth operations. My responsibilities included:Website Development Coordination: Managed end-to-end website building projects, ensuring smooth communication between clients and the technical team.Google Business Profile (GMB) Management: Created and optimized Google Business Profiles to improve local visibility and drive customer engagement.Keyword Research & SEO Planning: Conducted detailed keyword research, finalized keyword strategies, and collaborated with developers/content teams to implement SEO best practices.Client Acquisition & Meetings: Held meetings with new clients for project consultations, requirement gathering, and closing website and digital marketing deals.Google Analytics & Search Console: Monitored performance metrics, analyzed user behavior, and optimized campaigns based on data insights.Social Media Management: Created and managed business profiles on Facebook, Instagram, X (Twitter), and LinkedIn to strengthen brand presence.Proposal Creation: Designed and presented professional project proposals tailored to client needs.Team Handling: Coordinated with design, development, and marketing teams to ensure timely project execution.Business Growth Strategy: Contributed to planning and implementing strategies to expand business, improve client satisfaction, and enhance service offerings.Key Skills: SEO, SMO, Google Analytics, Google Search Console, Website Project Management, Client Communication, Business Development, Strategic Planning, Team Coordination, Digital Marketing.

Education

• St. Xavier's High School

  Higher Secondary, Physical Sciences, Mathematics, Chemistry, Biology, English and Bengali

  2003 — 2005

• Saroj Mohan Institute Of Technology

  Bachelor's degree, Information Technology

  2005 — 2009

• INDIAN SCHOOL OF BUSINESS MANAGEMENT AND ADMINISTRATION

  Master of Business Administration (MBA), Marketing, Finanance Management

  2015 — 2017

• St. Xaviers High School

  Secondary, General Studies

  1992 — 2003

Skills

• Online Reputation Management
• Blogging
• Landing Page Optimization
• Social Media Optimization
• Classified Ads
• Yahoo Group
• Google Analytics
• Web Analytics
• Online Marketing
• Orm
• Banner Promotion
• Rss Feed
• Social Media Marketing
• Business Listing
• Google Webmaster Tools
• Forum Postings
• Ppt
• Web 2.0
• Html
• Social Media Optimization (Smo)
• SEO
• Smo
• Search Engine Optimization (SEO)
• Wordpress
• Keyword Research
• Team Management
• Link Building
• Search Engine Submission
• Social Media
• Social Bookmarking
• Digital Marketing